Design : Our Ethos

Design is one of our main strengths. Our experience in design, allows us to provide a very sales orientated approach from trendboards to 2D and 3D design.

We fully integrate every part of your company’s strategy during the design process. To make sure that the product fits your brand and your market 100%, we believe that a clear analysis must be carried out prior to any design proposal. It is key to the initial design brief.


picto identityTRENDBOARD& DESIGN BRIEF

Trendboard

Identifying what the colors are, the shapes, what type of material to use to make sure that your brand remains on trend.

All this information must be taken into account as well your target type, your distributing network and marketing support.

Layer Agency agency can provide several trend boards that can be used as a guideline to any design brief.


trendboard pictodown

design-lineA design
starts with a line

2D Design

Our creative team will provide all the elements that you will need to help your shape your own collection using our experience and knowledge.

Our strenghts:

Focus on details
Translating industrial techniques from other industries to eyewear design.
Market relevance

Your collection will stand out from the others, guarding a strong identity without endangering the sell through.

> These are our founding principles


design 2d Eyeweardown

3drendering3D CONCEPT
VISUALISE DETAILS

3D Modeling

3D design is the next step. Mostly used for injected products prior to the mould conception, it allows you to visualize the product in its finest details.

Making sure that the product is perfect prior any mould development is key to minimize the risk in product development and excessive cost.

We propose rendering techniques which will help you have the best view to clearly appreciate whether or not the project can be carried further.


design 3Ddown

picto colorColour identity

COLOURIZATION

Color is key to make sure your product is on trend.

The choice of the right material, the right acetate, the right paint so your final product matches the market demand is crucial.

Our relationship with the raw material suppliers allows us to select the finest acetate and use the latest paint technology.


chromatic eyewear